e.l.f. Cosmetics (eyes, lips, face) is an innovative makeup brand that has redefined accessibility in the beauty world. Founded in 2004 with the idea of offering high-quality products at affordable prices, e.l.f. quickly established itself as an essential brand for anyone seeking high-performance makeup without compromise. With vegan and cruelty-free formulas, e.l.f. offers a wide range of products, from foundations and highlighters to eyeshadows, lip glosses, and essential accessories. The brand is particularly appreciated for its innovative textures, diverse color ranges, and modern packaging. e.l.f. Cosmetics’ commitment goes beyond makeup: the brand is actively involved in ecological and ethical initiatives, ensuring that each product is as respectful of the environment as it is of its users. e.l.f. Cosmetics guarantees accessible, high-quality, and responsible makeup for beauty that is good for both your skin and your wallet.